Our Blog
FILTER BY CATEGORY
- ALL
- Book Club
- Copper State of Mind
- Crisis Communications
- Fun Fact Friday
- HMA Public Relations
- Mash Up
- Media Monday
- Media Relations
- Networking and Professional Development
- Odds and Ends
- PR and HMA PR
- PR and Sports
- PR Observations and Preferences
- PR Toolkit
- PRGN
- PRSA
- Public Relations
- Social Media
- Tip for Tuesday
- What is...Wednesday
CSOM – Casualties in the War on Truth
Abbie Fink | Oct 9, 2025
From late-night hosts to journalists, more and more voices are being silenced for truth. In this Copper State of Mind, Abbie Fink talks the growing threats to press freedom and why we should all care.
READ MORE
Mentorship Begins with a Single Conversation
Justin Liggin | Oct 2, 2025
Behind every informational interview request is an opportunity to mentor and share our story in public relations. In this blog post, Justin Liggin highlights why these conversations are meaningful for both students and professionals. Read more!
READ MORE
CSOM – Is There Anything To Love About RFPs?
Abbie Fink | Sep 25, 2025
Crafting an RFP? Before you hit send, tune in to this episode of Copper State of Mind. Abbie Fink and Adrian share what makes an RFP truly helpful for both clients and agencies, and cover how organizations can make the process smoother. Get helpful tips in the latest #CSOM.
READ MORE
#MediaMonday – Inside the Valley Publicity Summit ’25
Justin Liggin | Sep 22, 2025
The Valley Publicity Summit ’25 brought together public relations and media professionals for a morning of speed story pitching and new connections. Read the highlights and takeaways from one of the year’s biggest and most valuable media events in this blog post by Justin Liggin.
READ MORE
CSOM – What Do a Pop Star, a Football Player and Cracker Barrel Have in Common?
Abbie Fink | Sep 18, 2025
From the Taylor and Travis engagement to kisscam scandals and Cracker Barrel, Abbie Fink breaks down the recent buzzworthy headlines keeping PR professionals talking in this episode of Copper State of Mind. Tune in!
READ MORE
#MediaMonday – What We Learned from ABC15
Justin Liggin | Sep 15, 2025
Want to know what local television looks for in a story? Justin Liggin shares an inside look at ABC15 Arizona's newsroom, which recently welcomed PRSA Phoenix to show how to pitch their newsroom effectively, leverage visuals and soundbites and create stories that resonate with Arizona viewers. Read the top takeaways here!
READ MORE
Online Learning Opens Up Tremendous Opportunities
Abbie Fink | Sep 11, 2025
In this blog post, Abbie Fink reflects on a week filled with four online learning sessions and how it reminded her of the value of making time for growth. Discover why it’s so impactful to say “yes” when learning opportunities land in your inbox. Read more!
READ MORE
#MediaMonday – Dave Taylor
Alison Bailin | Sep 8, 2025
Today’s #MediaMonday highlights Dave Taylor, executive producer of streaming at FOX 10 Phoenix. Get to know Dave as he shares his role in redefining how audiences engage with local news through programs like FOX 10 Talks, the stories he is looking for and some fun facts. Read more!
READ MORE
Public Relations in 2025: What’s Changing and What Still Matters?
Justin Liggin | Sep 4, 2025
Public relations is evolving, but the essentials still matter. Learn how professionals are balancing strategy, storytelling and relationships with new tools to create impact and stay ahead, with insights from Muck Rack's latest report in this post by Justin Liggin.
READ MORE
CSOM – Where Do Leaders Come From?
Abbie Fink | Aug 28, 2025
What does leadership look like at every age? On the latest Copper State of Mind, physical education teacher Sandra Fink joins Abbie Fink to share how the WEB program helps students see that everyone has the potential to lead. From middle school to the boardroom, explore more on leadership in this blog post.
READ MORE
#MediaMonday – Alex Fryer
Justin Liggin | Aug 25, 2025
It’s time for another #MediaMonday! This week’s feature comes from our Public Relations Global Network partner in Seattle, Fearey. Earlier this year, the agency spoke with Alex Fryer, editorial and opinion writer at Seattle Times. Meet Alex and learn more about him in this post!
READ MORE
You Got Media Coverage…Now What?
Alison Bailin | Aug 21, 2025
Don’t let a great media hit stop at the headline. Alison Bailin shares smart ways to amplify your coverage by showcasing it with your team, using it in new business or even hanging it in your office. Learn more in this post!
READ MORE